Marc Melús
Chief Business Officer (CBO)
Marc Melús is the CBO of Blue Room Innovation, where his strategic vision and financial approach combine with a strong sense of innovation to drive the company's growth and positioning. With an outstanding track record in business development and innovative project management, Marc is an expert in identifying and capitalizing on new opportunities, which has been key to Blue Room Innovation's commercial expansion.
In his role as CBO, Marc leads the company’s growth strategy, integrating advanced technologies such as blockchain to transform traceability and sustainability in product lifecycle management. His strategic approach has allowed Blue Room Innovation to stand out as a benchmark in sustainable innovation, securing both public and private financing to launch disruptive products to the market. Marc’s ability to connect financial vision with innovation has been instrumental in the execution of highly complex and high-value projects.
Before joining Blue Room Innovation, Marc gained extensive experience in various industries and roles. His time at COFIDES and ICEX allowed him to develop international investments and strengthen business relationships in emerging markets, while at CaixaBank he acquired in-depth knowledge in capital management and regulatory compliance under Basel III standards. As a Senior Innovation Consultant, he specialized in financing disruptive projects focused on sustainability and technology, demonstrating his ability to connect innovative solutions with profitable business opportunities.
Marc has a solid academic background with a Master's degree in International Business Management from the Menéndez Pelayo International University and an MBA in Accounting and Finance from EAE Business School. He also holds a degree in Economics from the University of Girona and complemented his studies with an international stay at the Ekonomická univerzita v Bratislave.
His skills in strategic project management, financial analysis and business development stand out, allowing him to make informed decisions and guide Blue Room Innovation towards continued growth. His ability to operate in international contexts and his fluency in Catalan, Spanish and English make him an indispensable asset for the company's global expansion, leading the future of sustainable innovation with vision and determination.
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